Josiah Olusegun Okesola
Nurses on Air Foundation, Nigeria
Title: Nursing innovation and healthcare: Digital media intervention and strategies for the 21st century nurse
Biography
Biography: Josiah Olusegun Okesola
Abstract
20 years ago when nursing was being practiced as a 20th century profession, words like E-health, Tele-nursing, scientific research, information technology and digital media wee relatively unknown in some part of the world. Today, we live in the most intriguing times in which digital technology and healthcare innovations are not only changing the pattern of healthcare delivery globally but also influencing the quality of patient centered care and its outcomes.
Nursing is not unaffected by the unprecedented positive changes sweeping through the healthcare systems of nations and impacting healthcare in all practice settings. With the rapidly changing needs of aging populations, increased health burdens of socio economically disadvantaged communities and drug resistant medications; there is currently an urgent need for nurses to become globally recognized as healthcare innovators and solution providers and who can take the lead in transforming the health of families and communities and creating social change.
If nursing must become more indispensably relevant in global healthcare transformation and enhance its brand visibility beyond the clinical settings, the significant role of digital media and technology in changing the narratives for Nurses through media story telling, social media influencing and digital media innovation must begin to get the urgent attention and priority it deserves.
In this presentation, we shall first take a critical self-scrutinizing look at the most recent digitally oriented advancement in nursing and global healthcare. We shall follow up by exploring the phenomenon of digital media technology and the transformational change it can achieve for holistic nursing practice, and then conclude by analyzing the ingenious digital healthcare innovations and media strategies available for raising the status and profile of Nurses across the world as a “Voice to Lead” and a “Force for Change.”
While this submission shall partly focus on the highly innovative inventions being presently utilized by the fastest growing nursing digital media movement in African history; the ultimate purpose of this presentation is to explore highly innovative strategies that can transform Nursing brands across the globe, and empower Nurses to become the most powerful social change agents for families and communities.
This work will excitingly attempt to provide deep insight into the inventive measures, workable tools and innovative strategies available in the digital media world for empowering nurses towards achieving profound impact in communities around the world and advancing Universal Health Coverage and the United Nations Sustainable Development Goals.
The ideology, strategies and processes recommended here for building personal brands for nurses and achieving outstanding impacts as individual, groups and most importantly as national and global brands are universally applicable.